Buy Now Pay Later: What is BNPL and How to Maximize its Benefits

  Introduction:

The name itself provides a piece of information about it, Buy Now Pay Later is a mechanism where you can buy the goods or services now but there is no need to do the payment now, you can make it later. It is a micro-credit instrument where the consumers can use as a credit card. BNPL users can bifurcate their purchases in both online and offline purchases. They can do purchases with partnering merchants at zero to low-interest rates or can repay the total amount later according to the BNPL service provider’s terms and conditions.  

In fact, there is an indication that the Global market of Buy Now Pay Later will see exponential growth and is projected to surge by 400% from USD 89 billion in 2020 to USD 352 billion by 2025. This data reveals the huge potential and growth opportunities for this new instrument.

How BNPL works?

This is a new age technology, and the demand for this mechanism is in an increasing trend. With the help of advanced technologies, the BNPL service providers use the latest hi-tech processes to evaluate the creditworthiness of any applicant. This mechanism provides TWO major benefits to both the user and the service provider:

 

1. Faster onboarding process
2. Almost zero documentation requirement

Supported by the best-in-class technologies, the entire process, from application to transactions, is digitally enabled and you can track each step of your onboarding process. You only need a smart device (smartphone or computer) and internet connectivity.

Depending on the assessment of creditworthiness, income, and other financials of the applicant, the BNPL service provider offers a credit limit for making eligible purchases from the website or mobile application. Now do the signup and you can start using the BNPL facility as per your requirements.  

Now let’s see how the payment cycle operates.

The important part of this mechanism is that you need to pay the outstanding amount within the stipulated deadline. All the service providers offer multiple payment options like net banking, UPI payment, payment wallets, or other payment gateways. There is also flexibility for the users to repay the total outstanding amount all at a time or even you can select for zero-to-low interest EMIs, as per the terms and conditions of the service provider.

You must keep in mind that late payments can attract a fixed penalty and affect your credit score adversely. Even in case of any delinquency, the service provider can report to the credit bureaus. Contrastingly, if you have a good track record of timely repayment and a no-fault situation, the BNPL service provider can offer you many attractive offers, starting from increasing credit limits to cashback or discounts.

 

What are the benefits of using BNPL?

This mechanism is gaining popularity because of its amazing benefits. Let’s see one by one.

 

1. This is a micro-credit instrument that provides hassle-free access to its users. You can manage it through a single tap on your smartphone.
2. This mechanism helps its users by allowing them a few weeks of buffer for repayment. People who have a crunch of money can manage their urgencies through this instrument in a better way.
3. In case of any emergency, this can provide you breathing time to manage your financials, without paying any extra amount as interest.
4. The onboarding process is faster and very little or no documentation is required.
5. Proper usage and timely repayment can help you to grab many offers and benefits from the service provider.

 

Conclusion:

BNPL is a simplistic credit solution for its users and you can manage your financials efficiently through this mechanism. But still keep in mind that it is a loan and to avoid any adverse situation and penalties, you must repay it on time in full. A disciplined usage with awareness is a must to get the most benefit of it.  

 

The Importance of Company Profile in an era of Landing Pages

Today a business would get brownie points from the consumer if it has an innovative way to tell a tale. There is another catch; the story should somehow move the consumer; otherwise, you are leaving loose ends to your strategy. By strategy, we mean employing a marketing gimmick that speaks for itself. That’s why a company profile is still an integral part of any brand striving to escalate its visibility to a larger audience base.

 Yes! We live in a digital era, and everything is just a click away from our innovative gadgets. But then the question is, why will anyone be interested in clicking to your services or anything you have to say? That’s where creative thinking starts, and an idea tumbles out of the box. You happen to have everything in order in the digital space, which advocates the purpose of marketing your brand effectively. While it may bring a jarring number of results, it’s time to fasten the seat belts and drive back to the traditional forms of marketing.

The Role of Print Media like Company Brochure

You are right! We are talking about having a company brochure, now known as Corporate Profile. If you are wondering, isn’t brochures meant for describing a particular product of a brand? It’s time to clear a popular misconception. We might live in a high-tech arena where digital marketing acts as an anchor for the brands’ sustainability, but we need to meet old marketing approaches that still work to all our surprise. Corporate Profile is not only made to display products, but could be used to introduce the brand outside the web. 

You must have heard the phrase, Out of Sight, Out of Mind! Corporate/Company Profile does not let that happen with your prospects. We are not saying that website and landing pages are not crucial to your business, and it is the crux of why you are placing your brand in the market. You want more business or audience to click the link and be redirected to the landing page.

Today, any company with no digital visibility is impalpable to the world. You want to generate revenue; you need to master the web and social media game. However, when it comes to a Corporate profile or company brochure, you are putting your brand’s face in your prospect's mind and letting them know about you outside the world of web.

If you are a brand that is pretty unwary of the concept of corporate profile or company brochure, you have stumbled across the right place. You are about to know the value of a brochure in your marketing strategy for hyper-efficient brand awareness. 

What is a Company Profile?

Company Profile or Brochure is a bi-fold or tri-fold pamphlet or booklet that gives all the relevant information about your brand and the services/products you are offering. The purpose of curating a corporate profile is to feed the prospect or clientele your company details comprehensively. Any new prospect would benefit a lot from the brochure before jumping on a consultation call with your business because it is always better to know the gist of your service offering before even agreeing to get on a meeting.

Your Corporate Profile Brochure should have information like:

●      About the Company

●      Mission and Vision of the Company

●      Core Values (You may or may not choose to add it)

●      Detailed or crisp information about services/products

●      A page dedicated to your partner or Clients

 Now comes the most crucial segment of your profile or brochure, whatever you choose to call it—the Design. You are creating a brochure to entice your audience, so it is essential to select an excruciatingly aesthetic design that appeals to the visibility of every vital client. After all, the first impression always leaves a long-lasting impression.

You want to endorse your brand, and for that, you have to figure out brilliant ways of promoting it in the market. We will state some of the most important factors of having a Corporate/Company Profile and how they will benefit in a world that has gone paperless.

The Undeniable Importance of Company Profile Brochure

You want your brochure to become a collectible and attractive item giving every A-Z about your brand, but in a concise manner. Hence, it is almost time to explore the importance of a company brochure and its influence on your digital marketing strategies.

Enhanced Interaction

As we mentioned above in the blog, you need to show your visibility outside the digital space, and there is no better way to do that than going back to the conventional print marketing way. If you have a company profile in the form of a brochure, you can pass it on to any one of your relevant customers, and they would further pass it on to their references when in need. Remember! This is how word of mouth also works. Here, the reference would have tangible proof of your existence which is beautifully designed with essential information.

A Good Way of Branding amidst Google Ads and What not

Branding makes your company separate from your competitors. You need to make appropriate investments in creating a sales funnel that makes your target audience hyperaware of your products or offered services. Company profile brochure helps you create a separate space of your own outside your website that might get lost in the world of Google or Facebook Ads.

 You should know that brochure will have everything to know about the company, and there will be no digital ads from your competitors crawling in the space and fighting for the client’s attention. The most important thing is it’s easy to access and could be referred to repeatedly. You can say that it is a valuable and effective tool to promote yourself.

Cutting the Cost Significantly 

According to Understanding Ecommerce, any B2B brand spends a reasonable rate of 50% of the total marketing budget on a digital advertisement. In comparison, some others prefer to invest 100% of their marketing budget on digital platforms. Now, these stats are a lot to conclude that the digital visibility of a company thrives two-fold, and there are enough leads generated for revenues.

However, a Company Brochure is a cost-effective way of marketing your business. You just need an excellent designing platform like Canva or a skilled professional Graphic Designer, and that’s it. There are no enormous costs for running google or Facebook ads or PPC that could cost you thousands in a month, and printing will always be an affordable tool to market yourself.

Effective Medium to Cross the Language Barrier

It might come as a surprise to you. Still, some companies are helping brands create a positive impression in the community and reach out to audiences of different ethnicity by curating Corporate profile brochures in other languages. There is no denying that language is a powerful tool to communicate to a more extensive consumer base.

When you utilize a method like developing a company brochure that reads and resonates with the audience through their preferred tongue, the goodwill and credibility increase, moreover, marketing is all about leveraging the emotions of the customer. 

An Appearance Worth Remembering

A picture is worth more than a thousand words, and it is apt in the case of corporate brochures. Excellent marketing practice is mixing and matching the colors that go with your company logo or business and meticulously selecting the patterns that add aesthetic value to the brochure. You have no idea how colors and patterns greatly influence the psychology of humans, and that’s why you need to leverage it. Be mindful in curating a profile that appeals to your clients and add enough visual images to define your brand accurately.

Final Word

Till now, we have given you enough evidence to conclude that a Company brochure or corporate profile is a perfect way to make your marketing strategy robust. You need to think beyond digital advertising and pick up an idea that goes beyond the boundaries of digital space and makes a mark of your brand in your client’s head. Get your corporate profile crafted today and be a brand that ‘get off the beaten track’ for a change.

THE JOURNEY OF INMACHI SIGNATURE VENTURES

Inmachi Signature Ventures: The Journey of a Food truck

The pandemic brought out the worst and best-case scenario for businesses. Amidst the loss of jobs and a stable income source, several individuals lost hope. However, some made the best out of this crisis event and taped onto their box of ideas and passion to fulfilling a vision. Inmachi was one of them.

Navein, the founder of Inmachi Signature Ventures, was hit hard by the pandemic and was one amongst many who lost his job. His momentary hopelessness made him conclude that the thorns in the path of life could prick one at any particular phase. But eliminating it was one of the main agendas now. It struck him; why not begin something that profits everyone in the market? Hence, there was that idea of Inmachi that tumbled out of the box.

 In the initial phase, it was just a home-based food business. But the food truck business idea was just what could make Inmachi Signature Business a booming success. Post the application of loan and getting a food truck, they thought of introducing Biryani and other Indian food variety in a location like Sri Petaling that lacked an excellent Indian food joint for the people to enjoy.

 In the search for a stable income source and the craving to try different food flavors, Inmachi is now setting out in 2022 to make a mark in the food market and offer hopes to many to spread their brand as a franchise business. 

 

 

 

 

 

LPS... شركة رائدة في إدارة الاعمال وخدمة العملاء

 LPS... شركة رائدة في إدارة الاعمال وخدمة العملاء

....

كثيرة هي الشركات التجارية في العالم التي تعمل على إدارة أعمال العملاء، ولكن لشركة Laurea Peoples Signature (LPS) في ماليزيا، مميزات عدّة. فالشركة بنيت على أساس تحقيق نتائج مذهلة لجميع العملاء. هي رائدة في إدارة أعمال العملاء وإدارة السوق والاعمال. 

ليست (LPS) الشركة الوحيدة في ماليزيا التي تقدم خدمات للعملاء في شتى المجالات، ولكنها الوحيدة تقريباً، التي تتقن 10 لغات مختلفة لتخاطب أكبر شريحة في العالم من مختلف الجنسيات. 

وضعت الشركة على رأس أولوياتها إنشاء ملف متعدد اللغات (10 لغات وأكثر)، كل هذا ليس ليتماشى فقط مع متطلبات العميل، بل أيضاً لتتطابق مع مكوّناتها الثقافية. لذلك يشعر العميل بأن أفكاره تصل الى أكبر شريحة ممكنة في العالم. هذه الخطوة من شأنها أن توسّع أفاق العميل، وتمدد عمله وتطوّره ليتخطى حواجز البلد الواحد ويكون بذلك منفتحاً على العالم بأكمله.

من مميزات شركة Laurea Peoples Signature أنها تسعى لتقديم أفضل خدمة ممكنة بتكاليف معقولة وحسن الكفاءة.

 

ماذا تقدم الشركة؟

لائحة طويلة من الخدمات التجارية والاعلامية والتسويقية تقدّمها الشركة الماليزية. وتتابع تلك الشركة التطورات الحاصلة في العالم الذي بات أشبه بـ "قرية صغيرة" بفضل التطور التكنولوجي والـ "نيو ميديا" (فايسبوك،انستغرام...). مع وضع تلك الاهداف الواضحة أمام العملاء، تقدم الشركة مجموعة كاملة من حلول إدارة الاعمال، وخدمات المحاسبة، وخدمات الضرائب الفردية والشركات، وكذلك تقدم مجموعة اقتراحات للتسويق الرقمي وخدمات تطوير المواقع، وغير ذلك الكثير. كل هذه الخدمات توفّر جميع إحتياجات عملك، سواء كانت إدارية أو تطوير التطبيقات وصيانتها، أو إعادة هندسة العمليات التجارية.

هذه الخطوات جاءت نتيجة فريق عمل مثابر ونشيط، إضافة إلى دعم وتشجيع رواد الاعمال. لذلك نواصل النمو والنمو، ونحن فخورون وممتنون لمجتمع الاعمال المحلي المزدهر.

 

أي خطوات تقدم عليها الشركة:

مهمة الشركة هي أن تصبح المزوّد المفضل لخدمات حلول إدارة الاعمال، والادارة للشركات المزدهرة أو التي تشهد نمواً إستثنائياً. ثانياً، وضوح الخطة التي توضع لخدمة الملايين. تتمثل رؤيتنا في ضمان حصولهم على أفضل الحلول.

 

القيم الجوهرية التي تنطلق منها الشركة: 

1-الوصول الى النتائج المبتغاة:

أفكارنا الإبداعية تحول الماضي إلى المستقبل، ونحن نحمّل أنفسنا المسؤوليةعن أهدافنا. أفكارنا المبتكرة تسعد العملاء.

 

2- اكسبوا معاً

بمساعدة القوى العاملة المتنوعة لدينا، نتعاون لتقديم خبراتنا المشتركة لعملنا اليومي. نحن نقدّر مساهمات بعضنا البعض، ونطلب ردود فعل صادقة ونقدمهاعلى أساس الاحترام والثقة المتبادلين.

 

3-كن شجاعاً

 

نتصدّى للتحديات ونتخطى الصعوبات. نحن نفعل الشيء الصحيح ونتغلب على المخاوف وإجراءات مدروسة ونتخذ قرارات صعبة بإقتناع. نحن نسعى الى التطور والتوسع والتغيير.

 

ما هي الخدمات التي تقدمها الشركة:

بداية، عليك أيها العميل أن تعرف أننا سنعمل معاً بالطريقة التي تريدها. نحننوجّه عملك بنجاح لتحقيق القدرة على إعداد التقارير المالية المناسبة والفعالة دون المساس بالجودة. عملك في أمان بين أيدينا.

 

اليك الخدمات التي نقدّمها:

1-خدمات إدارة الأعمال:

هذا المجال واسع وكبير، فنحن نساعدك وندعمك على تأسيس أي شركة في ماليزيا، وكذلك عملية اعداد الاعمال، وفتح الحسابات، والاشراف على عمليات التشغيل العامة لاعمالك. كذلك نساعدك على    تحضير الوثائق المطلوبة، وتنفيذ أهداف العمل.

 

2-خدمات ضرائب الأفراد والشركات:

تسعى الشركة إلى   تقديم التقارير الإدارية والقانونية، والاقفال المالي في نهاية كل عام، وإحتساب الضرائب، وتقييم الميزانية العمومية.

 

3- إدارة خدمة العملاء

هنا الخطوة تكمن في التوقف عند جميع متطلبات العملاء، ومراقبة ملاحظات العملاء.

 

4-التسويق الرقمي

هذا المجال الذي بات يشغل العالم كله، وتتساءل الشركات كيف نسوّق أعمالنا على الصفحات الرقمية. لذلك فإن الشركة تقدّم لك،    إدارة حساب وسائل التواصل الاجتماعي، إدارة إعلانات وسائل التواصل الاجتماعي، تسويق المحتوى،  التسويق عبر البريد الإلكتروني.

 

5- خدمات تطوير الويب (الموقع الالكتروني)

تقدم الشركة خدمات في عدة تصاميم من بينها    تصميم واجهة المستخدم،    استضافة الموقع،    تطوير المواقع الثابتة والديناميكية وتحليلات الموقع.

 

6- إدارة التجارة الإلكترونية

   إدارة تطبيقات الهاتف Lazada ، Shoppe ، eDagang ،

   إدارة الطلبات

   ادارة المنتج

   إدارة الكتالوغ

   تحليل الأعمال

 

 

7-تصميم ملف تعريف الشركة وتتلخص هذه المجالات بـ :

   ادارة المحتوى

   تصميم الغرافيك

   تقارير سنوية

   كتب ومجلات

   كتالوغ المنتجات

   كتيبات المنتجات

 

8-خدمات الرواتب والموارد البشرية:

   معالجة كشوف الرواتب

   توزيع قسائم الرواتب

   كشوف ضريبة الرواتب

 

9-خدمات المحاسبة

   المحاسبة الإدارية

   المراجعة الداخلية والخارجية

المحاسبة الضريبية

   محاسبة شهرية

   التدفق النقدي

  تقرير الإدارة - طلب القرض

 

 

 

عنوان الشركة:

   Level 15, Dpulze Cyberjaya DPulze Lingkaran Cyberjaya Point Timur

   Cyber 12, 63000 Cyberjaya

   Selangor, Malaysia